“The Big Apple” is a nickname for New York City. It was first popularized in the 1920s by John J. Fitz Gerald, a sports writer for the New York Morning Telegraph. Its popularity since the 1970s is due to a promotional campaign by the New York Convention and Visitors Bureau, known now as NYC & Company.
Bold and Noble have once again outdone themselves by creating a type map print of “The Big Apple”. Now on closer inspection we can find all our favourite places in New York. Also available is the A-Z of New York created by Laura Seaby for Keep Calm Gallery
